Manifesto

Client expectations are rising. We built Praxis for modern law firms that clients choose first.

Before your clients even pick up the phone to call you, they have already asked GPT or Claude their burning legal questions. They aren’t comparing your responsiveness to the law firm down the street anymore. They are comparing you to the instant, magic-like answers they get from the screen in front of them.

Every law firm is now feeling the same quiet pressure: you need to be as responsive as the world your clients now live in.

For generations, the legal profession remained largely untouched by modern technology. In 2024, law firms dedicated only 2.5% of revenue to technology, comparable to construction or manufacturing firms, and barely enough to maintain aging infrastructure, let alone drive meaningful innovation. Left without viable alternatives, law firms have been forced to rely on disconnected legacy systems, manual workarounds, and institutional knowledge trapped in individual memory.

The problem is not that law firms do not want to move faster, but that the firm system itself was not built to move as one.

Consider the software law firms rely on every day. Legacy tools like Clio, built back in 2008, were designed around a single idea: tracking the billable hour. Their entire data model, their logic, and their screens assume a human is doing every single ounce of repetitive work. They cannot help you transition to an AI-driven world without destroying the very billing model they rely on. They are trapped by their own design, and the billable hour is dying.

New, AI-native firms are emerging, and they do not sell hours.

They sell outcomes.

They move faster, feel lighter, and focus less on tracking activity and more on delivering results. An AI-native law firm spends 20% of its revenue on tech.

Tools like Harvey and Legora are already changing how BigLaw firms draft, review, and practice law. But another part of the firm is still waiting to be transformed: the client journey itself. It’s the intake and the onboarding. It’s the endless paralegal and assistant tasks. It’s the administrative weight that keeps you from doing the work you love.

We built Praxis to change this.

Praxis is the AI that runs the modern law firm’s client journey, from the first inquiry to a signed, active matter. Your client files, documents, and collective intelligence stay connected and searchable, and the repetitive work finally starts to run itself.

We start where your revenue is most vulnerable: onboarding. Today, bringing a new client in is a manual, frustrating 2-week marathon of copy-pasting, compliance screening, and chasing down signatures. What should feel like the beginning of trust often feels like waiting.

With Praxis, we reduce those 2 weeks into just a few hours. A lead comes in, gets automatically qualified, passes compliance, signs the engagement letter, pays, and is handed off to your team, ready for real legal work.

When a client is ready to move, speed matters. When you onboard your clients in hours, they feel taken care of immediately. They stop shopping around, and they choose you because you have already started helping.

The shift is waiting for no one. You can either hold onto the old way of billing time, or you can build a practice designed to scale your impact.

Welcome to Praxis. Stop missing opportunities, and start winning more clients.

Praxis is your AI that runs the client journey.

Parley AI agent Framer template interface preview

Praxis is your AI that runs the client journey.

Parley AI agent Framer template interface preview